BMA considers campaign against 'creeping commercialisation'
By Steve Nowottny
BMA chiefs will today consider plans to launch a national campaign against the ‘creeping commercialisation' of the NHS.
A working group, which has held two meetings since it was set up in January to cost, design and plan the campaign, is due to make a number of recommendations to the BMA Council.
While the association has yet to reveal the extent and nature of the campaign, the move echoes last year's high-profile Support Your Surgery campaign, which cost at least £300,000 and won the backing of 1.3 million patients.
According to a report from the last BMA Council meeting in January, the campaign will focus on ‘the problems associated with the marketisation of the health service.'
The report states: ‘The campaign audience would primarily be the public; the subject would be around the effects of the market and the BMA would update its alternative vision of funding.'