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GPs choose Pulse by growing margin

Pulse is GPs' favourite weekly magazine – and by a growing margin.

The latest National Medical Readership Survey has handed Pulse the biggest lead it has held over GP magazine for eight years, by six percentage points.

Some 45% of GPs on average have read each of Pulse's issues over the past 12 months, up three points on a year ago, and compared with 39% for GP, who were down one.

And 88% of GPs said they had read Pulse at some point over the last year, compared with 83% for GP and 83% for the BMJ.

We're immensely grateful to all our loyal readers. And we don't take you for granted. We'd like to take this opportunity to invite suggestions from any of you about how we could make Pulse better, and even more successful at meeting your needs and reflecting your views. If you have some feedback, please email us.